Ok, real talk. You’re here because you love makeup. You love buying makeup. But, everyone likes saving money, and it can be difficult to juggle both. In this post, I’m sharing my tips to saving money when you buy makeup (so that you can spend it on more makeup, of course.)
ESTABLISH WHAT YOU WANT TO SPLURGE ON
I’ve put the trickiest one first – sorry. It is so important to decide what products are best to spend the money on on a personal basis. Everyone will be different, so just because so and so on Twitter buys everything high end, it doesn’t mean you have to. For example, I prefer to splash out on my base makeup, because my skin=shit. Higher end foundations and concealers are a must for me, partly because I struggling finding a foundation that stays on my face, and secondly, because I am in fact a ghost. I can never get drugstore foundations to match me. I’ve come close, but usually have to lighten everything with a concealer. The higher end brand colour ranges are far superior to any drugstore brand I’ve ever seen, and so it is a must for me. On the other end of the spectrum, I do not care about spending more money on blushers, mascaras or eyeshadows. I’ve found blushers to be universally good, some of my drugstore brands being favourites over my Benefit blushes. Mascaras are the same, and I’m not a massive eyeshadow wearer – something I want to change in 2017 – so I rarely splash out on them. Find your high end must-haves, and stick to it!
Ok, so this one may not be suitable for everyone, but it is worth checking. My work has very generously set up a rewards system, meaning that I can get money off my shopping and cashback in some stores. These include Amazon, Selfridges, Benefit, Debenhams, Cult Beauty, Boots, Superdrug, Look Fantastic, Fragrance Direct, and the list goes on and on. Some of them are a bit puny – some offering as little as 2% cashback – but others are offering up to 20% off/cashback on certain orders. Like I said, not everyone’s workplace will be offering things like this, and it is more likely that private companies will be offering these, but it is so so so worth checking to see if yours does, or offers any sort of discount with partnering companies. Check! Stop everything and check now!
Boots Advantage Cards. Need I say more? Boots has by far the best Reward Points Cards that I’ve seen, every £1 spent equalling a 4points, and every point equalling 1p. Superdrug’s is a bit meh, it’s only 1 point per £1 spent, and 1 point = 1p to spend, but the plus of the Beautycard is that Superdrug actually offer exclusive lower prices across certain products for members. I definitely use my Advantage Card more, because it’s so easy to rack up the points throughout the year, to splurge on Christmas, or a gift for yourself (that you can’t justify spending money on!)
MAKE THE MOST OF FREE GIFT OFFERS
Free gift offers are probably my favourite way of getting more for my money when buying makeup. Both Superdrug and Boots do these offers, but again, I find Boots’ to be far better. The best ones are things like “spend £15 on XXX brand and get a free gift.” These can sometimes be a bit poo, and you get a makeup bag or something, but others are amazing and you get a box with 3 full sized products in them! These offers give you far much more bang for your buck, and these offers often apply to skin care and some high end brands too!
SHOP YOUR STASH
If you’ve been in the blogging community for any period of time you’re probably fed up of hearing “shop my stash.” Seriously. But it really is a good philosophy to live by if you’re a bit strapped for cash. There is so much makeup that can be repurposed, saving money on buying something for it’s specified function. Need a lipliner for an ultra dark lipstick? Use an eyeliner. Looking for a really pigmented sparkly gold eyeshadow? I’m sure you have a highlighter you could use. Looking for a funky coloured liquid liner? Have you thought about using your matte liquid lip collection? The list really does go on.
I hope that these little tips help you save money on make up in the new year, make sure you share your favourite money saving tips below!